Pagination
In one sentence
Splitting a long list of items across multiple pages.
Analogy Mental model
A book with numbered pages. Page one, page two, page three, and the reader knows where they are.
In practice What you actually do
Each page keeps a self-referencing canonical. Links run both directions, and numbered pages stay crawlable so items deeper in the list remain discoverable. Offer a view-all only when that page stays fast enough to be worth loading.
Where people get burned Pitfalls
Canonicalising page two back to page one is the classic mistake: it tells the engine the deeper pages are duplicates, and the products on them drop out of the index entirely.
This entry was written in English from the Chinese original, not machine-translated. Read the Chinese version →