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IndexNow and Instant Indexing for AI

Entry #539 / 700 · Chapter 11 · 11.4 The four foundations and how to measure GEO · Read in Chinese →
In one sentence

Pushing new and updated URLs to search engines through a protocol that notifies them immediately, rather than waiting for a crawler to return on its own schedule.

Analogy Mental model

Posting a letter and hoping the mail comes by in three days, against pressing a button that summons the courier within seconds.

In practice What you actually do

A protocol supported by the index that powers two of the major assistants, and switched on for free by most content platforms and networks. With it enabled, a correction to a price or a specification reaches the index within minutes, and the assistant quoting you is corrected almost as fast.

Where people get burned Pitfalls

The largest search engine is not a member and relies on sitemap timestamps and internal linking instead. That is a reason to configure both mechanisms rather than choosing between them.

This entry was written in English from the Chinese original, not machine-translated. Read the Chinese version →