Monthly SEO Business Report
The monthly account to management of results, movement, work completed, next month's plan, and the resources required.
Analogy Mental model
The investor update: not a ledger, but what we earned, how much more than last month, why, and what we will do to earn more.
In practice What you actually do
Five sections in two pages. A thirty-second summary stating the headline result. A dashboard of the four numbers that matter with trend lines. A list of what shipped. The risks found, including anything the competition did. And next month with the resource request attached.
Where people get burned Pitfalls
Screenshots without interpretation are the most common failure. Every chart needs a sentence saying what it means and a sentence saying what happens next, or it is a picture rather than a report.
This entry was written in English from the Chinese original, not machine-translated. Read the Chinese version →