On-Page SEO
Everything done inside your own site, where you hold total control, to make pages understandable and worth ranking.
Analogy Mental model
Sweeping your own shop floor, fixing the lights, writing the menu so it can be read, training the staff to be pleasant. Nobody else can do it for you, and everyone notices when it is missing.
In practice What you actually do
Title tags that state the subject, one clear heading per page with a logical hierarchy beneath it, alt text that describes the image, internal links using the words a reader would click, and a page that renders in under a couple of seconds on a mid-range phone.
Where people get burned Pitfalls
Beginners spend months polishing titles while publishing nothing anyone would link to. On-page work is necessary and insufficient, and the ceiling it reaches is low.
This entry was written in English from the Chinese original, not machine-translated. Read the Chinese version →