Deep Link
An external link that points at an internal page — an article, a tool, a product — rather than at your homepage.
Analogy Mental model
It is the difference between a friend saying that a restaurant is good and a friend saying to order the braised pork there because that is the reason to go. The second version tells you exactly what is worth your time.
In practice What you actually do
Deep links are a byproduct of content worth citing, so build pages that answer one question completely instead of pages that gesture at many. Then review your profile by landing page; if nearly everything points home, your interior work is not attracting anything.
Where people get burned Pitfalls
A homepage-only profile usually means the deeper content is generic or unfinished. On a healthy site a substantial share of external links lands on inner pages, not the front door.
This entry was written in English from the Chinese original, not machine-translated. Read the Chinese version →