Mobile SEO
Optimising for the smaller screens, slower networks, and thumb-driven interaction of phone and tablet users rather than for a desktop monitor.
Analogy Mental model
Converting an out-of-town warehouse into a compact shop by the station entrance, sized for someone holding a coffee in one hand.
In practice What you actually do
Most searches now happen on a phone, so review every page in a mobile viewport or on a real device before signing it off. Opening the page on a large monitor and deciding it looks good is not a review, it is a guess.
Where people get burned Pitfalls
A three-line introduction on a desktop becomes a ten-line wall on a narrow screen and consumes the entire first view. Paragraphs written for mobile have to be shorter than paragraphs written for print.
This entry was written in English from the Chinese original, not machine-translated. Read the Chinese version →